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Lamborghini Urus '18

Lamborghini Urus '18

aspiration
TC (Turbocharger)
Group
Gr.N
Displacement
3,966 cc
DriveTrain
4WD
Height
1,638 mm
Length
5,112 mm
Weight
2,197 kg
Width
2,016 mm
Max Power
641 BHP / 6,000 rpm
Max Torque
86.7 kgfm / 2,500 rpm
Performance Point
PP 563.64
Manufacturer
Lamborghini

Lamborghini Urus '18: The Pioneering Super SUV That Redefined Luxury Performance

The Lamborghini Urus '18 marks a bold era in the storied history of the Italian marque, as it represents Lamborghini's foray into the performance SUV segment. Unveiled in 2017 and launched for the 2018 model year, the Urus blends unmistakable Lamborghini DNA—aggressive styling, jaw-dropping performance, and state-of-the-art technology—into a versatile SUV package. The Urus is powered by a 4.0-liter twin-turbocharged V8 engine, producing 650 horsepower and 850 Nm of torque, allowing it to catapult from 0 to 62 mph in just 3.6 seconds. This performance places it firmly among the fastest SUVs in the world, living up to the brand's racing pedigree.

Historically, Lamborghini has been synonymous with exotic supercars like the Miura, Countach, and Aventador, but the Urus has rapidly become a cornerstone for the brand, broadening its appeal and substantially boosting global sales. Drawing on the firm's innovative spirit, the Urus' design combines sharp lines, hexagonal motifs, and an imposing presence, ensuring it stands out both on city streets and winding mountain roads. Its luxurious interior gorgeously marries sporty elements with advanced infotainment, making it as enjoyable on long journeys as on a spirited drive.

The success of the Urus cannot be overstated; since its introduction, Lamborghini's annual sales figures have soared to record highs, with the Urus accounting for a significant proportion. The SUV has opened the Lamborghini badge to a new demographic, those seeking the thrill and prestige of the brand along with the practicality and comfort needed for family life. While the Urus has not been a staple on traditional racetracks, it has showcased impressive agility in various high-performance driving events and media tests, consistently earning rave reviews from automotive journalists worldwide.

In summary, the Lamborghini Urus '18 has set a new benchmark in the world of luxury SUVs. It combines the spirit of a supercar with the everyday usability of an SUV, ensuring that Lamborghini remains not only a legend of high-performance sports cars but also a dominant force in the burgeoning luxury SUV market.

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